Business-to-Business Sales Order Insights and Analytics

Dimensional Strategies Inc. (DSI) developed data pipelines to consolidate information from internal applications and point-of-sale system feeds and extracts. The team constructed data translation tables to streamline the data, aligning master data across customer, product, and retail outlet entities. This integration allowed product managers and B2B channel managers to gain deeper insights into sales drivers, enabling them to design more effective promotional strategies to increase sales volume and gross margins.

In a follow-up project, call center data and customer surveys were incorporated, offering a comprehensive analysis of customer satisfaction and its influence on business performance. This holistic approach provided our client with actionable insights to optimize sales and customer engagement.